Social Media Engagement
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Create the voice and typically manage the “big 3”—Facebook, Twitter, and Instagram. Audience is a diverse blend of faculty, staff, students, prospective students, alumni, and community members. Messaging bends with need—from system outage notices, cybersecurity awareness campaigns, COVID-19 hours safety protocols, new tool implementations, or just reminders on how to get support.
Created images and campaign messaging to mark annual National Cybersecurity Awareness month activities each October.
Created images and campaign messaging to mark annual National Cybersecurity Awareness month activities each October.
Created images and campaign messaging to mark annual National Cybersecurity Awareness month activities each October.
Created images and campaign messaging to mark annual National Cybersecurity Awareness month activities each October.
Social media became a major outlet (as well as email) for communicating the near constant changes to operations and hours.
Promoting the new built-in "Phish Me Reporter" functionality within Outlook for reporting malicious emails.
Making outage messages less dire - an irreverent approach to "Outlook is down."
Promoting the VP & CIO on KCRA-3 news sharing information about internet connection options in remote teaching/learning/working conditions.
Promoting required participation in multi-factor authentication with Duo to students.
Social media became a major outlet (as well as email) for communicating the near constant changes to operations and hours.
Communicating service options even in the remote days of campus closures.
Promoting the creative "Drive-in Wi-Fi" in a campus parking structure during COVID-19 campus closures to help bridge gaps for students reliant on campus internet to complete coursework, attend Zoom meetings.